Well&

Conceived by The Durst Organization as a luxurious amenity for its corporate tenants, Well& manifests the developer’s belief in sustainability and human-centric workplaces. Located in the former Condé Nast Building, it includes a meeting and event space powered by Convene, and a Frank Gehry-designed food hall run by Michelin-starred New Nordic chef Claus Meyer. This space consists of a 100-ft long living wall in the lounge area adjacent to Frank Gehry’s famed cafeteria. Bringing wellness to the workplace with high design and New Nordic cuisine.

Based the name Well& on the idea that the workplaces should inspire well-being, and Mucca developed a copy-writing style that narrates the engaging experiences that can follow that ampersand.

 

Mucca

Mucca helps shape that unique voice that connects you with your audience, advances your business and propels you into the future.

The strategic thinking and seductive design help brands change strangers into devotees and challenges into triumphs.


 
 
 

Credits

Client: The Durst Organization

Designer: Mucca

Country: United States

Photographs: ©Chris Caldwell / ©Mucca

 
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